Business School · GMAT · September 2026
14
posts and comments in September, its best month of 2026
▲ 3x  posts and comments, Q3 vs its own Q2 ▲ 185  students, up 26%

Business School tripled its Q2 pace in Q3 while its roster grew by another quarter.

Students
185
Members on the student roster.
▲ 26%  vs its own August (147)
Posts and comments, Q3
37
New threads and replies across July, August and September.
▲ From 12  in its own Q2
Members talking
6
Members posted or commented in September.
● Small  and growing
The shape of it

Business School posts in bursts, and Q3 was its busiest quarter.

The runway

The audience behind the conversation.

Students on the Business School roster
147 in August. 185 in September, plus 149 prospects naming an MBA path.
Lead attribution
$37,850

attributed to Business School in September.

Year to date$78,350

Community adoption is 1% for this community: the share of its active students who are community members. That is the September figure, the latest the data team has delivered. Re-purchase reporting is paused while it is recalibrated against the community launch date.

Business School is building from a small base: 37 posts and comments across Q3, against 12 in Q2. The next move is giving 185 students a first thread worth answering.

More charts  the full series for this community ▼
Logged in Users
Signed-in members, Vanilla. Not the same as GA site visitors.
Posts and Comments
Monthly volume, both series.
Students
Members on the student roster.
Lead Attribution
Attributed revenue per month. Click a bar to see the three categories behind it.
Behind September 2026
Category 1Net new leadsPeople with no prior Kaplan record before they arrived.
−−
Category 2Existing leads, never convertedPeople already known to Kaplan who had never bought anything.
−−
Category 3Past studentsPeople who had studied with Kaplan before and bought again.
−−

Category detail starts with June 2026, the first month the workbook can be differenced.

Logged in Users is the Vanilla analytics Active Users figure, read from the Vanilla dashboard: 80 in September. It counts signed-in members and is not the same as GA active users, who are site visitors. This community has no 2025 baseline, so the emphasis chart above runs on a single series. Adoption shown is the September figure, the latest delivered; re-purchase is paused while it is recalibrated.