Real Estate · KREE, Kaplan Real Estate Education · July 2026
201
posts in July
▲ 19%  vs its own June ▲ 121  members talking

Real Estate started more conversations in July than any month since March.

New threads
201
Fresh questions and discussions started in July.
▲ 19%  vs its own June (169)
Members talking
121
Members posted or commented across its state groups.
● Steady  with its June (144)
Comments
227
Replies written into Real Estate threads in July.
● Held  near its June (237)
The shape of it

Real Estate keeps a steady comment line, month after month.

2026 2025
The runway

The audience behind the conversation.

Students on the Real Estate roster
4,959 in June. 5,359 in July, rebuilding after the June correction.
Lead attribution
$11,054

attributed to Real Estate in July.

Year to date$93,862

Adoption and re-purchase figures for July are pending the data team and will be added here when they land.

Real Estate is the community's metronome: 201 new threads and 227 replies, every month without a seasonal peak. Licensing exams run year-round, so the next move is pre-staging practice discussions into that steady stream.

More charts  the full series for this community ▼
Logged in Users
Signed-in members, Vanilla. Not the same as GA site visitors.
Posts and Comments
Monthly volume, both series.
Students
Members on the student roster.
Lead Attribution
Attributed revenue per month. Click a bar to see the three categories behind it.
Behind July 2026
Category 1Net new leadsPeople with no prior Kaplan record before they arrived.
−−
Category 2Existing leads, never convertedPeople already known to Kaplan who had never bought anything.
−−
Category 3Past studentsPeople who had studied with Kaplan before and bought again.
−−

Category detail starts with June 2026, the first month the workbook can be differenced.

Logged in Users is the Vanilla analytics Active Users figure, read from the Vanilla dashboard: 741 in July against 772 in June. It counts signed-in members and is not the same as GA active users, who are site visitors. Adoption and re-purchase are pending the data team.