Securities Community · SIE, Series, FINRA · July 2026
6.4
replies per post in July
▲ 2.7x  its own June comment volume 46  members talking

Securities spent June starting threads and July answering them, its deepest month of conversation since the community opened.

Conversation depth
6.4
Replies per post, the average number each new thread draws.
▲ Up from 0.3  in its own June
Comments
51
Replies written into Securities threads during July.
▲ 168%  vs its own June (19)
Members talking
46
Members posted or commented across the Securities categories.
●  Steady  with its June (49)
The shape of it

June seeded the threads. July filled them with answers.

Securities was reported inside "Other" before June 2026, so months before June are not tracked separately.

The runway

The roster behind the conversation grew more than fourfold.

Members on the Securities roster
865 in June. 3,623 in July, a 4.2x climb.
Lead attribution
$12,575

attributed to the Securities community in July.

Year to date$103,451

Adoption and re-purchase figures for July are pending the data team and will be added to this page when they land.

Securities has crossed from seeding to conversation: eight new threads drew fifty one replies. The next move is to give a growing roster of 3,623 something to answer every week.

More charts  the full four series for this community ▼
Logged in Users
Signed-in members, Vanilla. Not the same as GA site visitors.
Posts and Comments
Monthly volume, both series.
Students
Members on the Securities roster.
Lead Attribution
Attributed revenue per month. Click a bar to see the three categories behind it.
Behind July 2026
Category 1Net new leadsPeople with no prior Kaplan record before they arrived.
−−
Category 2Existing leads, never convertedPeople already known to Kaplan who had never bought anything.
−−
Category 3Past studentsPeople who had studied with Kaplan before and bought again.
−−

Category detail starts with June 2026, the first month the workbook can be differenced.

Securities was reported inside "Other" before June 2026, so no month before June is tracked separately and there is no 2025 baseline. Logged in Users is the Vanilla analytics Active Users figure, read from the Vanilla dashboard: 2,305 in July against 376 in June. It counts signed-in members and is not the same as GA active users, who are site visitors. Adoption and re-purchase are pending the data team.